Four days after beating France in the World Cup Final, the New Zealand Rugby Union has announced it will open a commercial office in Paris.
Chief Executive Steve Tew said the office would open before the end of the year and would focus on attracting European sponsors and commercial partners for the World Cup-winning All Blacks.
Tew said: "we see this as the next step for the All Blacks brand if we want to be seen to take this market seriously.
"France is the biggest market for the All Blacks outside of New Zealand."
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Gilbert has released a new line of rugby cleats. The Gilbert Virtuo 8S is part of the exciting new product. Check it out.
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The Nike Tiempo is a solid rugby cleat and one of few styles still made from full-grain natural leather.
The Gilbert Blitz 8S rugby cleat is a great cleat at a great price of $69.99. Get a new pair of cleats today.
A cool looking all black rugby cleat with the high performance adidas is known for. Get in the Gear!
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